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Shopify Simplified – Module 2

Module 2: Register a Domain Name

  • Important: Shopify Simplified expires on Sunday! COMPLETE THIS MODULE TODAY!

Click here if you need to go back to Module 1.

Step 1: Download Your Homework

Module 2: Domain Name Checklist

Download the Printable Guide for Module 2

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Need Some Extra Help With Drop Shipping?

Here’s What’s Inside the Blueprint:

  • Introduction: Start Here6 Lessons01:00:50
    • This introductory section is designed to get new students set up to get the best results from the Drop Ship Blueprint.
    • Introduction Lessons Welcome To The Drop Ship Blueprint (Start Here)00:02:04 How To Join Our Private Communities00:05:02 Drop Ship Lifestyle: Code of Ethics00:06:53 Monthly Coaching Calls With Anton00:03:32 Mindset (Use This For Best Results)00:43:19 The Drop Ship Blueprint Checklist 00:00:00
  • Module 0: Overview6 Lessons00:57:33
    • An overview of the world of eCommerce, online business, and lifestyle design. Watch these videos before proceeding with Module 1.
    • Overview Lessons The Drop Ship Blueprint (Big Picture Overview)00:06:34 Foundations of eCommerce (Key Terms & How We Make Money)00:14:40 Business Formation (Sole Proprietor vs. LLC vs. S-Corp)00:09:00 Business Bank Accounts00:06:54 Credit Card Recommendations00:07:00 Taxes (Business And Personal)00:13:25
  • Module 1: Niche Selection10 Lessons01:47:06
    • In Module 1, you will learn how to identify “dropship friendly” niches. Niche selection is the foundation of your business and this lesson will give you the confidence to know you have a “winning” niche!
    • Niche Selection Lessons Introduction to Niche Selection00:04:40 Pricing Criteria00:18:13 Product Size, Weight and Profit00:10:25 Target Market00:08:24 Brand Loyalty00:11:46 Passion vs. Profit00:05:23 Examples of Good and Bad Niches00:15:22 Brainstorming00:08:24 Common Questions00:11:40 Niche Selection Action Tasks00:12:49
  • Module 2: Market Research11 Lessons01:48:14
    • In Module 2, you will learn how to vet different niche ideas and how to choose a winner. You will also learn how to extract suppliers from your “future competitors”.
    • Market Research Lessons Introduction to Market Research00:02:57 Locating Price Points and Calculating Profits00:14:22 Tracking Niche Demand00:04:05 The Evergreen Test00:12:28 The Demographics Test00:07:23 The Brand Loyalty Test00:06:57 “Dropship Friendly” Niches00:20:04 Creating Your “Future Competitors” Master List00:12:51 Extracting Suppliers for Your Master List00:10:25 How Much Competition is too Much Competition?00:10:34 Market Research Action Tasks00:06:08
  • Module 3: Create Your Website24 Lessons05:32:34
    • In Module 3, you will get access to the Drop Ship Lifestyle Shopify Theme and learn how to build a gorgeous, highly converting store. Even if you have no prior experience with web design or “tech stuff”.
    • Web Design Lessons Introduction to Creating Your Store00:03:27 Introduction to Shopify 00:11:10 Download and Install Manhattan Theme00:06:41 Domain Names00:15:38 Create Collections00:15:12 Upload Products00:23:32 Create Pages00:11:44 Blog Posts00:04:14 Create Menus00:14:08 Shopify Settings00:27:54 Create Image Assets00:51:21 Introduction To Theme Customizations00:03:08 Home Page and General Customizations00:50:05 Main (Mega) Menu Customizations00:12:18 Footer Customizations00:06:25 Collection Customizations00:12:03 Product Page Customizations00:27:07 Cart Customizations00:05:16 Page and Blog Customizations00:07:08 Additional Manhattan Features00:06:47 Shopify Apps and Sales Channels Explained00:05:01 Create Discount Codes00:05:26 Shopify Orders Explained00:04:16 Module 3: Action Tasks00:02:23
  • Module 4: Get Dropshippers12 Lessons02:09:08
    • In Module 4, you will learn how to segment suppliers in your industry into Bronze, Silver, and Gold tiers. You also get our exact phone and email scripts to use when reaching out to suppliers for approval.
    • Supplier Lessons Introduction to Getting Suppliers00:02:07 Gold, Silver, and Bronze Suppliers00:12:48 Dropship Supplier Research00:18:21 Trust is Everything00:09:37 Good vs. Bad Stores00:07:34 Business Email Account Creation And Setup00:15:48 Business Phone Number Creation And Setup00:12:06 Get a Business Address00:07:11 Phone and Email Scripts00:16:31 Supplier FAQs (What They Ask)00:15:32 Supplier Relationships (Terms, Pricing, Exclusivity, and More)00:09:52 Getting Suppliers Action Tasks00:01:41
  • Module 5: Optimize for Conversions16 Lessons03:13:12
    • In Module 5, you will get our top techniques for increasing conversion rates in our stores. We “Optimize For Conversions” before turning on traffic. This is how we can get the best possible ROAS (Return On Ad Spend).
    • Optimizing for Conversions Lessons Introduction to Optimizing for Conversions00:04:17 Creating Urgency00:13:05 Content Templates and the Perfect Product Page00:15:16 Getting Reviews00:12:13 Social Media Account Creation and Management00:08:33 Influence Prospects With Social Proof00:07:29 Collect Emails (Account Creation and Setup)00:07:35 Bounced Visits00:21:17 Abandoned Chcekouts00:13:32 Creating Bonus Offers00:12:16 Exploit Their Weakness00:25:38 Usability Over Design00:18:47 Accept Financing00:13:17 Talk To Your Shoppers00:09:54 Ethically Spy on Your Visitors00:07:11 Optimizing for Conversions Action Tasks00:02:53
  • Module 6: Get Traffic37 Lessons07:53:00
    • In Module 6, it’s time to bring on the buyers! The overarching lesson in this module is that you don’t need all the traffic in the world, you only need the BEST traffic…. That means people who are ready to buy. In this module, you will discover our top traffic sources and learn how to set up them for your own store so that you can get traffic (and buyers) on your site fast.
    • Getting Traffic Lessons Introduction to Getting Traffic00:06:07 Feeding The Machine: Your Funnel00:11:35 Compliance Checklist (Add This To Your Store)00:15:46 Google Ads 101: What Are They and How Do They Work?00:09:33 Google Analytics Account Creation and Setup (GA4)00:10:59 Google Search Console Account Creation and Setup00:08:56 Google Ads Account Creation and Setup00:04:51 Create Audiences For Google Ads00:08:59 Google Merchant Center Account Creation and Setup00:10:40 Submit Your Products To Google Merchant Center00:18:00 Create Your Google Shopping Campaigns00:33:27 Create Your Google Remarketing Campaign00:13:06 Google Ads Campaign Optimization Tips00:08:29 Microsoft Advertising 101 (Bing Ads)00:03:29 Bing Webmaster Tools Account Creation and Setup00:04:26 Microsoft Advertising Account Creation and Setup00:03:29 Microsoft Merchant Center Store Account Creation00:03:49 Submit Your Products To Microsoft Merchant Center00:06:05 Create Your Bing Shopping Campaigns00:06:07 Meta Ads 101: What Are They and How Do They Work?00:05:25 Meta Ads Account Creation and Setup00:17:11 Connect Your Store To Meta Business Manager00:09:38 Create Audiences For Meta Ads00:09:34 Create Your Meta Remarketing Campaign00:17:25 Introduction To Search Engine Optimization00:04:58 What Makes a Website “Rank”?00:11:18 Install SEO App00:08:15 Organic Keyword Research00:26:31 Product Page SEO00:38:24 Collection SEO00:22:17 Page and Blog SEO00:13:26 Content Promotion00:07:35 Optimizing Your SEO00:09:29 Transferred Influence and The Dream 10000:46:50 The Hour Glass Funnel00:17:13 Creating Promotions00:19:38 Getting Traffic Actions Tasks00:00:00
  • Module 7: Outsourcing and Automation14 Lessons02:05:26
    • In Module 7, you will learn how to outsource and automate most of the day-to-days required to run a highly profitable dropship store.
    • Outsourcing and Automation Lessons Introduction To Outsourcing And Automation00:05:03 When And Why To Automate00:03:58 Automated Order Processing00:17:21 Your Automation Toolkit00:04:29 Abandoned Cart Automation00:15:12 Google Sheets Automation00:11:40 Order Tracking and Reviews Automation00:12:54 Custom Order Automation00:08:14 Content Distribution Automation00:19:34 Profit Tracking Automation00:08:53 When And Why To Outsource00:04:51 Where to Hire Talent00:08:21 Standard Operating Procedures and Downloads00:2:46 Outsourcing and Automation Action Tasks00:2:10

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Module 3 of the Shopify Mini-Course will be emailed to you tomorrow.

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